Truly Immerse Yourself

Unlike any TV viewing experience before, Sony TVs deliver premium picture quality for the ultimate viewing experience. Picture processing has always been at the core of Sony’s TV design philosophy, with the X1 Processor family as the culmination of decades of development and engineering.

Led by the Picture Processor X1 Ultimate, content is analyzed in real time to bring out OLED and LED’s intense contrast, peak brightness, and natural colours. Everything you watch is enhanced to present content faithfully, as the creators intended. Sony TVs powered by the X1 processor family bring the very best in premium picture quality, while voice control and beautiful design make them the centrepiece of your home entertainment.

SONY 8K Televisions

8K brilliance with immersive sound, incredibly real
Step into the breath-taking world of big-screen 8K detail and see pictures precisely matched with a sound from screen experience. A slim and simple one-slate design immerses you in the action.

Any kind of content can be upconverted to close-to-lifelike 8K resolution with Sony’s unique features. Sony’s Picture Processor X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyzes and processes data to power 8K pictures with four times the resolution of 4K, for scenes rich in depth, texture and detail. Even images filmed in 4K and 2K are upscaled to close to 8K by 8K X-Reality™ PRO using a unique 8K database. The resolution of each subject is then optimized by Object-based Super Resolution to reproduce virtually real-world textures.

Top 3 Features

More screen. More 8K detail. More beauty.

Our powerful processor brings out the intense depth and detail of this 8K TV, no matter what you’re watching. See deeper blacks and brighter lights on a Full Array LED TV screen with local dimming.

Sound and picture in harmony—the frame is the speaker

Hear sound from the right place in the scene with speakers integrated into the frame. Having the speakers closer to the centre of the screen brings sound and pictures into harmony.

Big screen, designed for immersion

With its minimalist one-slate design and thin bezel, this 8K LED TV brings home the big-screen 8K experience. Be totally immersed in your entertainment without distraction.


Designing televisions that faithfully convey the creator’s intent is our passion. MASTER Series meets the strict criteria of our top engineers and makes beautiful images a reality. For the first time, creators can explore their imagination and see their vision reproduced in the home. 

Sony’s OLED TVs bring pictures and sound together in perfect harmony. See pure blacks for incredible contrast. Hear sound directly from the screen. This is as real as it gets.


Sony OLED screens comprize over 8 million self-illuminating pixels that are precisely and individually controlled. Because each pixel can be activated or turned off completely, the variance between light and dark is greatly enhanced with incredibly deep blacks and dazzling lights. You’ll see more accurate detail, depth and textures in dark scenes, making OLED TV especially good for movies.


Sony LCD televisions with backlighting fill the screen with brightness, allowing the TV to reproduce colourful scenes even in bright rooms. 

Sony LCD televisions which are Full Array LED include zones of LEDs that can be lit or dimmed independently to give more realistic peaks of brightness, more accurate shadow detail and deeper, inkier blacks. All Full Array LED models feature X-tended Dynamic Range™ PRO, a unique Sony technology that enhances light and dark by accurately controlling LEDs so specific areas of the screen can be incredibly bright while others remain pitch black. The result is ultra-realistic, three-dimensional pictures that bring scenes to life.

SONY Projectors

Sony is one of the most recognizable projector manufacturers in the home theater market. Bring the immersive excitement of a true 4K movie projector into your home. Engage your audience with versatile, energy-efficient projectors by Sony for schools, colleges and universities. Long-life lamps and smart energy-saving features drive down operating costs while reducing environmental impact.

SONY Home Audio

Hear all and feel even more with the home audio systems from Sony. Explore the range of sound systems, headphones, speakers and much more…

Bust out the popcorn and get ready for an immersive experience with our all-in-one Home Cinemas. Enjoy the best 2.1 & 5.1 surround sound systems from Sony.

SONY Blu-Ray Players

Bring real cinema home. Get the real cinema experience with a Sony 4K Ultra HD Blu-ray player. 4K UHD resolution gives you the big screen picture, while Dolby Atmos® and DTS:X create the authentic cinema atmosphere. Get Closer to reality. Find yourself at the heart of every movie and series. 4K Ultra HD Blu-ray shows everything in finer detail than ever before, so you feel like you’re seeing the real thing.